Marcel Boucher got his training from the best! He trained with Cartier while living in his birthplace of France.

He then went to work for Mazer Brothers before deciding to open his own company. Marcel married his assistant Sandra Semensohn. Sandra designed watches for Marcel Boucher. She continued to run the company after his death in 1965. She also designed jewellery and was issued several patents. Eventually in 1972 the company became a subsidiary of Davorn Industry a watch maker.